BOYNTON BEACH, Fla. January 28, 2016. C2 Consulting Group (C2CG) has become a Silver Woo Expert, based on its expertise with ecommerce platform WooCommerce. C2CG is one of only a handful of web design firms worldwide earning this honor from WooCommerce developer Automattic, also the developer of, among other Internet publishing and developing services.

WordPress is the world’s most popular open-source web content management system (CMS), powering over 74 millions websites  on the web today.  The Woo Commerce Platform enables ecommerce on this popular CMS and also conserves the WordPress ease of use, as well as thousands of ready-to-use extensions already out there. . Its architecture has a very small footprint so it can run smoothly on low-cost  LAMP web hosting, unlike other ecomm platforms.  On top of that, it provides  a very powerful API, so in terms of extensibility the sky is the limit. According to web designers, business owners and business customers alike, it’s very well-thought -out and intuitive to use.

According to the WOOTHEMES website, WooCommerce is “The world’s favorite eCommerce solution that gives you complete control to sell anything.” Automattic promotes its signature ecommerce solution this way: “Hang your sign online, all the world at your doorstep. A plugin for you.”

Woo Expert Logo C2CG Founder and President Carlos Caneja could not agree more. He says, “We love working with the Woo Commerce platform.  It’s always our first recommendation to any clients looking to venture into the ecommerce space.  It’s also a welcome solution for clients who have had bad experiences with other ecommerce applications.   Our talented team of web developers and web analysts have implemented some amazing features and integrations on this powerful platform.  We also work with design firms that have clients running on WooCommerce but who need a hands-on expert to expand the platform’s functionality in terms of integration and features set.”

Of becoming a Silver Woo Expert, Caneja commented, “Automattic is rightly stringent about the designation. They don’t just let anyone “in the door” as a partner.  We had to prove our skills in a structured one-on-one interview and show a variety of client projects demonstrating a breadth of experience with Woo Commerce.  Automattic not only was blown away with some of our current implementations, but also with our design process and how we bring the CONCEPT TO REALITY experience to the client. We feel honored and privileged to be chosen as one of an exclusive group of Woo Commerce partners.”

Since its founding in 2010, C2CG has offered customized, cutting-edge strategies to help clients achieve their goals—including branding, web design and development, ecommerce, SEO and online marketing.  Among its differentiators is a true ROI tracking system with C2CG proprietary call tracking and web-2-lead technology. These are must-have features to track marketing success, yet not many companies out there offer this feature.